Translation
of video games
The success of a video game undoubtedly depends on its spreading among users located in different geographical areas.
The correct translation of video games and computer games is therefore essential for their marketing at international level. However, the translation of video games is a complex process that includes the translation of visual elements such as commands, instructions, menus and options, user manuals, packaging and any promotional content. All these elements must reflect the cultural and ethical aspects of the relevant local area.
The translation of video games must ensure an immersive and accurate gaming experience and transmit the necessary information to the player quickly, so that the navigation is immediate and without linguistic and cultural misunderstandings.
Video game localisation: beyond translation.
The translation of a video game must also be localised.
Although qualitatively adequate, the translation alone is not enough to keep the game fun and exciting in the target language. The process of video game localisation allows to adapt the script to the cultural context of the country to which it is targeted.
The dialogues between characters, the script and the entire gaming experience where the player is immersed must respect the local social scene. A specialised translator masters the languages involved and also knows the gaming world in depth, along with its genres and popular slang.
The video game localisation service includes:
● translation, editing and revision of game scripts
● adaptation of the user interface
● voice over recording
● sync sound and lip sync process
● translation of user manuals
● translation of game marketing material (websites, banners, etc.)
● translation of legal documents